A short rant today.
Wandering around the fragrance aisle of Myer, I was (hopefully accidentally) spritzed with Lady Gaga’s Fame perfume. I can’t believe it took me till today’s incident to figure out that Fame is a carbon copy of The Body Shop’s Love Etc.
I’m still not exactly too sure of how I ended up with a small bottle of Love Etc but it now sits proudly on top of my ahem… toilet. Love Etc’s sweetness packs a mighty punch with incredible sillage and longevity. I envisage it being worn by someone who really loves pink. It is meant to be a bit of fun. I’m a spoilsport for using it the way I do. Writing this, I also just found out that Love Etc was developed by Dominique Ropion. Yes, the Dominique Ropion! What?!
Back to Fame. It took three perfumers to develop a copy of Love Etc and an amazing team to construct the marketing campaign. Coty spared no expenses here. A black liquid that sprays clear. Cutting edge and really, pretty cute ads. The copy lists notes of belladonna, tiger orchidea, honey, etc. I say, forget that. For a more accurate portrayal of Fame, look up Love Etc’s listed notes instead. I also guess that the marketing team figured out that they should extend Love Etc’s reach, so to make it more accessible, they watered down the juice.
In the words of Lady Gaga herself: Eh eh, there’s nothing else I can say.
Images taken from http://hauslaboratories.com/haus and http://www.thebodyshop-usa.com